ADVERTISING SPECS


Ad Type Dimensions Max File Size Animation Loops
Rectangle 300x250 40K Up to
15 sec.
Unlimited only
Tile 234x60 40K Up to
15 sec.
Unlimited only
Leader-
board
728x90 40K Up to
15 sec.
Unlimited only
Road-
block
300x250,
234x60 and
728x90
(run concurrently)
40K Up to
15 sec.
Unlimited only
E-Mail Newsletter Sponsorship: Classic:

300x50px and 300x250px

Sponsored Post:

540x304px GIF or JPG 72 DPI image Short photo caption/photo credit URL

Headline: Up to about 5 words or 42 characters.

Text: Up to about 70 words or 400 characters

Suggested Tweet text (Up to 118 characters, plus the shortened link)

Suggested Pinterest caption (Facebook and Google Plus will pick up the meta-title of the designated URL)
40K Up to
15 sec.
Unlimited only
Interstitial 300x250px (Mobile), 640x480px (Desktop) 40K Up to
15 sec.
Unlimited
only


VIDEO THEATRE SPONSORSHIP:


  • Video Format and Size: .mov or .mp4; 2GB max
  • Video Aspect Ratio: 16x9
  • Large Still: 848x477px JPG file, without text
  • Video Title (appears under the Large Still image): up to 65 characters, with spaces
  • Short Description of the video (short + punchy is best): up to 220 characters, with spaces
  • Link (to your website, promotional materials, etc.): text up to 50 characters; URL
  • Banner ads: 234x60px, 300x250px and 728x90px; GIF or JPG format under 40kb


TECHNICAL AD SPECS


  • Format: We accept GIF, JPG, HTML, IFrame, Javascript, and all other pre-approved, DFP-compatible Rich Media files. All ads must have a border.
  • Linking URL: Each creative must be accompanied by a click through URL.
  • Due Dates: All creative(s) must be delivered a minimum of 5 business days prior to launch.


RICH MEDIA AD SPECS


  • Expandable Units:
    • 728x90; max expansion 728x270
    • 300x250; max expansion 500x500
    • Expansion must be user-initiated
  • Other Rich Media:
    • All Rich Media files require a default .gif or .jpeg with a max file size of 40k.
    • Sound is permitted but must be user initiated.
    • Please contact us for additional Rich Media-specific requirements.