CALENDARS
2012 Issue Dates and Deadlines
Please contact us for the most up-to-date version.
Issue |
Space Close |
Material Due |
January/February |
Dec 29, 2011 |
Jan 1, 2012 |
March |
Jan 30, 2012 |
Feb. 1, 2012 |
April |
March 3, 2012 |
March 7, 2012 |
May |
April 4, 2012 |
April 9, 2012 |
June |
May 2, 2012 |
May 7, 2012 |
July/August |
June 4, 2012 |
June 8, 2012 |
September |
July 27, 2012 |
Aug 1, 2012 |
Leaders |
Aug 17, 2012 |
Aug 22, 2012 |
October |
Sep 4, 2012 |
Sep 10, 2012 |
November |
Sep 27, 2012 |
Oct 1, 2012 |
December |
Oct 25, 2012 |
Oct 29, 2012 |
Not to be missed...
Jan./Feb.: |
On Premise Player of the Year
- Liqueurs Category Feature
- On-Premise Player Of The Year
- Retailer Profile: Brixx, Boston
- Best Beer & Burgers: The best fast-casual & upscale burger accounts based on expanding beer menu & best beer and burger pairings.
- On-Premise Profile: Capital Grille
- 2010 In Review
- Crystal Ball: A Look Ahead to 2011
- CityScope
- Mixology: Latest Cocktail Trends for Absinthe
- Wine Files: California
- Beer Watch Column
|
March: |
Vodka Issue
- Vodka Category Feature
- On-Premise: Rising Stars
- Retailer Profile: Garland Wines, Webster Groves, MO
- Beer’s Expanding Retail Base
- CityScope: Nashville
- Mixology: Latest Trends for Wine Cocktails
- Wine Files: France
- Beer Watch Column
- Special Bonus Distribution: Nightclub & Bar Show and Impact Marketing Seminar
|
April: |
Hot Brand Awards
- Gin Category Feature
- Hot Brand Awards: Spirits and Wine
- On-Premise Profile: Specialty Restaurant Group
- Retailer Profile: Applejack’s, Colorado
- Beer Singles: Successful Merchandising & Sales Strategies
- CityScope
- Mixology: Latest Cocktail Trends for Sake & Shochu
- Wine Files: Australia
- Beer Watch Column
- Special Bonus Distribution: Wine & Spirits Wholesalers of America
|
May: |
Control State Roundup/NABCA
- Rum Category Feature
- On-Premise Profile: Ruby Tuesday’s
- Retailer Profile: Kirby Wines & Liquors, Memphis, TN
- Successful Beer Sampling Strategies
- Control State Roundup
- CityScope: Indianapolis
- Mixology: Latest Cocktail Trends for Tequila
- Impact Seminar Roundup
- Wine Files: New Zealand
- Beer Watch Column
- Special Bonus Distribution: National Restaurant Association and National Alcohol Beverage Control Association
|
June: |
Beer Season
- Latin Spirits Category Feature
- Beer Wholesaler Profile: L. Knife & Son
- On-Premise Profile: The Melting Pot
- Retailer Profile: Morell & Co
- Top Beer Brands Rankings
- CityScope
- Mixology: Latest Cocktail Trends for Brandy
- Wine Files: Chile
- Beer Watch Column
- Special Bonus Distribution: American Beverages Licensees and Tales of the Cocktail
|
July/August: |
Summer Cocktails
- Tequila Category Feature
- Sangria Category Feature
- On-Premise Profile: Andre Balazs Propertiers
- Retailer Profile: The Beverage House, Sierra Vista, AZ
- Texas Retail Scene: A Roundup
- WSWA Hot Brand Awards Roundup
- CityScope: Dallas
- Mixology: Latest Cocktail Trends for Vodka
- Wine Files: South Africa
- Beer Watch Column
- Special Advertorial Section: Summer Cocktails
- Special Bonus Distribution: Texas Package Store Association
|
September: |
Las Vegas
- Bourbon Category Feature
- Irish Whiskey Category Feature
- On-Premise: Big Clubs in Small Markets
- On-Premise Profile: Uno Restaurant Holdings
- CityScope
- Mixology: Latest Cocktail Trends for Rum
- Argentinian Wine & Food Evolution
- Beer Watch Column
|
Leaders: |
Annual Retail Awards Publication
Leaders Banquet
Profiles of Six Leaders, Four Alumni Award Winners and
The Retailer of the Year
Publication honoring the best industry retailers in the
country. Leaders awards are presented at the annual
Leaders Dinner event attended by retailers, wholesale and
supplier executives.
|
October: |
Hot Prospect Brand Awards
- Scotch Whisky Category Feature
- Hot Prospect Brand Awards
- Beer Hot Brand Awards
- On-Premise Profile: California Pizza Kitchen
- Retailer Profile: 20-20 Wine Merchants, Los Angeles
- Beer Wholesaler of the Year Profile
- Holiday Update
- CityScope
- Mixology: Latest Cocktail Trends for Gin
- Wine Files: Spain
- Beer Watch Column
- Special Advertising Section: Holiday Gift Giving & Gift Packs
- Special Bonus Distribution: National Beer Wholesalers Association and Wine Spectator Wine Experience
|
November: |
Luxury Spirits
- Canadian Whisky Category Feature
- Luxury Spirits Feature
- Sparkling Wine Feature Story (Inc. Prosecco)
- On-Premise Profile: Lone Star
- Retailer Profile: Berbiglia, Kansas City
- Leaders Banquet Roundup
- CityScope
- Mixology: Latest Cocktail Trends for Liqueurs
- Wine Files: Italy
- Beer Watch Column
|
December: |
Blue Chip Brand Awards
- Cognac Category Feature
- Blue Chip Brand Awards
- On-Premise Profile: Lime Fresh Mexican Grill
- Retailer Profile: Pantheon Wine Society, Illinois
- CityScope Mixology: Latest Cocktail Trends for Whisk(e)y
- Wine Files: Argentina
- Beer Watch Column
|
Hot Themes for 2011...
On-Premise Player of the Year
The best restaurateur or bar owner is showcased in a feature story. Learn what has made them a success.
Leaders
Recognition of the best industry retailers in the country both in store and online.
Hot Brand Awards, Blue Chip Brands & Hot Prospects
These are the industry's most exciting and valued brands, quantified each year by Impact and published in Market Watch.
On-Premise & Off-Premise Profiles
A look at what your customers are doing with their stores and operations to maintain and enhance the customers' experience.
Appearing in every issue...
MRS Editorial
Letter from Marvin R. Shanken,
the Chairman of M. Shanken
Communications
Through the Glass
News about retailers, onand
off-premise operators,
supplier brands and more...
Nightclub &
Bar Openings
The hottest openings of
clubs and bars from around
the country
Restaurant Openings
The latest culinary openings,
and what their beverage
offerings look like
Events
Photographs and captions
from the latest industry and
celebrity events
Shop Window
News on expansion and
innovative marketing from
retail stores nationwide
New Product Watch
Information on new products
and how to get them |
First Birthdays
A look at brands after their
first year on the market
Bar Buzz
The latest bar trends,
promotion,
technology
and more
Wine Files
A look at trends and innovation
in the wine category
Beer Watch
What's new and happening
in the beer category
Second Tier
Keeping up with the
changing distributor
landscape
Mixology
The latest cocktail trends
News Watch
All the news that's fit to print
Cocktail Hour
A bar/bartender profile and
the venue's signature drinks |
